Selling Monster’s Value
The online recruitment market is dynamic, with new competitors and products entering at a rapid pace. To remain a market leader, Monster uses innovation to find talent wherever it lives and matches that talent to customers’ opportunities with unrivaled precision. To do this, Monster continually innovates, developing new products that span the human resource life cycle.
Our Sales teams needed new materials to showcase our full value to customers. This presentation was developed with extensive links to videos and flash programs to add sizzle and additional insight in areas that customers were interested in. The entire deck was annotated to help presenters deliver our value propositions on message. The Monster Story could be told in the first 10 pages, or Sales team members could use hyperlinks to add more information on topics of customer interest.
I presented this deck to over 500 US Sales team members and provided the deck to global colleagues for localization in their respective countries.